Green police

My daughter thought the Green Police ad was clever. What if disposable products were illegal? Is it absurd or a possibility? Does the ad help or hurt green initiatives? Was the ad effective? After saying the ad was clever, my daughter added “I wanted the car for a second.” Oh no! The ad is very effective. We don’t need a car, not to mention my daughter can’t drive, but she wanted the car for a second. Ah, the power of advertising. This is why companies pay millions of dollars for 30 seconds during the Super Bowl.

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My daughter watched the Super Bowl this year and I missed it (aw shucks). When she returned home I asked her which commercial was her favorite. Her response?

The Green Police Ad:

My daughter thought the Green Police ad was clever. What if disposable products were illegal? Is it absurd or a possibility? Does the ad help or hurt green initiatives?

Is the ad effective? 

After saying the ad was clever, my daughter added “I wanted the car for a second.”

Oh no! The ad was very effective. We don’t need a car, not to mention my daughter can’t drive. Still, she wanted the car for a second.

Ah, the power of advertising. This is why companies pay millions of dollars for 30 seconds.

What do you think? Does the ad help green initiatives, hurt them, or just help sell cars?

Stupid plastic products: The Cooler Dry

There are zillions of plastic products swirling around in the Great Pacific Garbage Patch, also known as our North Pacific Ocean. Today I stumbled upon a plastic product called Cooler Dry. Cooler Dry is a piece of plastic you can use to prop open your cooler so that it can dry. Marketing attempts to sell products by solving customer’s problems, even problems that don’t exist. Well, I’m not buying Cooler Dry and many other plastic products. There is so much plastic in our world. You could write a blog about our overconsumption of plastic (oh wait, that’s already being done quite well!). I’m afraid all of our oceans will become swirling plastic garbage patches. Just say no to plastic.

There are zillions of plastic products swirling around in the Great Pacific Garbage Patch, also known as our North Pacific Ocean

Today I stumbled upon a plastic product called Cooler Dry. Cooler Dry is a piece of plastic you can use to prop open your cooler so that it can dry. The TV spot for Cooler Dry includes marketing drivel like:

“Don’t flip your cooler over, cluttering up your driveway, sidewalk or deck. It’s hard on the hinges. And shortens the life of your cooler.”

Marketing attempts to sell products by solving customer’s problems, even problems that don’t exist. I’ve never been bothered by a cooler drying on my driveway. Should I be? My cooler is completely plastic; no metal hinges that could possibly wear out.

How much for Cooler Dry?

I’m glad you asked! $7.45 for 1 or $14.95 for 3. What a deal!

Well, I’m not buying Cooler Dry and many other plastic products.

There is so much plastic in our world. You could write a blog about our overconsumption of plastic. Oh wait, that’s already being done nicely by Fake Plastic FishLife Less Plastic, and many others. But I must say, the more the merrier. Otherwise, I’m afraid all of our oceans will become swirling plastic garbage patches. 

Just say no to plastic. What plastic product can you eliminate from your life?